Vertical Sector Marketing Manager, Mobile – Direct Applicants Only

Full Time Peterborough Cambridgeshire IT Job Pro UK

Trustonic, a world leader in mobile device security, app security and secures a range of mission critical in vehicle systems and is looking for an ambitious, experienced marketing proposition manager, to join our Marketing team to lead our proposition and campaign activity into the telecoms sector.

* Based (flexibly and remote working) in the UK, this position reports into our Chief Marketing Officer

* Develop and execute a leading and competitive telecoms focused marketing plan, ensuring that all marketing campaigns are integrated to maximise demand generation – outbound email, salesforce automation, marketing automation and webinars.

* Working with the Digital marketing manager create and execute a paid acquisition program, to generate new inbound leads

* Lead the content creation for the sector marketing approach, defining a clear content pipeline and calendar are published and promoted through the optimum mix of digital channels

* Account-based marketing strategy and its execution across our target accounts

* Incorporate the regional focus to all marketing campaign activity, ensuring the activities are aligned to our key regions

* Work with our direct and indirect sales teams to ensure the product marketing materials area created for the sector

* Work with network of external providers to ensure the consistency of marketing materials, including creative execution and tone of voice

* A continuous improvement approach to the performance of all campaigns, learning and iterating to drive momentum and success

* As a member of the Marketing team, contribute to the overall Marketing function, including setting the team objectives and direction

To apply for this job please visit itjobpro.co.uk.