Job Description

Posted 2 weeks ago

Job Title: US Product Manager – Lynniar & CreditBoxed
Location: Remote JAN and FEB – Then Hybrid (UK/US hours overlap required)
Department: Product & Partnerships
Reports to: Commercial Director / CEO
Type: Full-Time
Salary: £40,000 + Bonus

About Us
Mediablanket operates a suite of high-performance financial platforms across the UK and US.

In the US, we manage two core products, with the second coming online in March/April 2026:
– Lynniar US
– A lead distribution, lender-matching, and affiliate-driven CRM platform for personal finance verticals
– CreditBoxed
– A financial services and credit reporting tool that provides users with personalised guidance, product comparison, and data-driven insights

Together, these platforms create a powerful ecosystem for driving high-quality traffic, consumer value, and revenue across the US financial market.
We are now hiring a US Product Manager to take ownership of both products, grow traffic, build partner relationships, and ensure the platform delivers consistent performance.

Role Overview
The US Product Manager – Lynniar & CreditBoxed is responsible for:
– Managing the Lynniar US CRM and ensuring optimal traffic routing, partner performance, and revenue generation
– Growing CreditBoxed by driving traffic into the platform, initially via Lynniar and then via wider US affiliates
– Building and maintaining strong relationships with lenders, brokers, product partners, and affiliate networks
– Monitoring system behaviour, performance trends, and identifying opportunities for optimisation
– Working cross-functionally with development, compliance, and marketing teams to enhance both platforms
– Working with the UK team to ensure efficiencies are in place and to manage email performance

Key Responsibilities

Product Ownership – Lynniar US
– Own day-to-day performance of the Lynniar US CRM
– Oversee routing logic, lender matching, partner performance, and funnel flow
– Manage lender and affiliate integrations and technical onboarding
– Identify opportunities to improve revenue per lead, acceptance rates, and throughput
– Work with the development team to scope, prioritise, and deliver product improvements
– Ensure US compliance considerations (TILA, TCPA, data) are reflected in all workflows

Product Ownership – CreditBoxed
– Own performance and growth of CreditBoxed traffic flows
– Initially build traffic through Lynniar US, expanding into:
– Affiliate partners
– Media buyers
– Comparison partners
– Email / content channels
– Optimise the CreditBoxed journey for conversions and engagement
– Develop strategies for recurring traffic and re-engagement
– Support broader product enhancements such as:
– Personalisation
– User segmentation
– Reporting optimisation

Traffic & Affiliate Growth
– Identify US affiliates capable of delivering high-quality financial traffic
– Build and manage affiliate relationships, negotiating rates, caps, and campaign terms
– Ensure traffic quality is monitored, protected, and continuously improved
– Work with UK marketing to test new channels, creatives, and acquisition methods
– Provide detailed performance reporting via Lynniar

Client & Lender Relationship Management
– Manage relationships with US lenders and brokers across personal finance
– Conduct performance reviews and agree optimisation plans
– Resolve issues quickly to avoid revenue disruption
– Keep all partners informed of routing updates, system changes, and opportunities
– Work with compliance to ensure all partner journeys meet regulatory expectations

Data, Reporting & Revenue Optimisation
– Monitor daily reporting dashboards for anomalies, trends, and opportunities
– Analyse partner performance, route profitability, and drop-off points
– Produce weekly and monthly KPI reports
– Drive continuous improvements in:
– Revenue per lead
– Conversion rates
– Acceptance rate uplift
– Traffic quality

Cross-Functional Collaboration
– Work with Product and Development teams to deliver the roadmap
– Collaborate with Marketing to acquire traffic and strengthen conversion funnels
– Support Compliance in ensuring regulatory adherence
– Share insights with UK teams to leverage cross-market learnings

Skills & Experience Required
– Experience in US financial services, lead generation, affiliate marketing, or credit reporting
– Strong understanding of US personal loan markets and lender approval logic
– Product management or platform ownership background
– Confident managing commercial relationships and negotiations
– Analytical mindset with strong data interpretation skills
– Familiarity with CRM systems, lead routing platforms, or matching engines
– Excellent communication, problem-solving, and prioritisation ability

Desirable
– Experience with credit reporting platforms or consumer financial tools
– Knowledge of US compliance areas such as TILA, TCPA, CAN-SPAM
– Understanding of API integrations and partner technical onboarding
– Experience working across teams (development, marketing, compliance)
– Affiliate network management experience

Personal Attributes
– Proactive, commercially minded, and accountable
– Comfortable handling both strategy and hands-on execution
– Resourceful and able to troubleshoot quickly
– Strong relationship-builder with a calm and professional approach
– Driven by growth, performance, and continuous improvement

What Success Looks Like (3–6 Months)
– CreditBoxed has consistent daily traffic and measurable growth
– Lynniar US is stable, optimised, and delivering improved revenue per lead
– New affiliates and lenders have been onboarded successfully
– Clear product roadmap items have been delivered
– Reporting, routing, and platform behaviours are predictable and monitored
– Partners see you as their go-to operational and commercial contact

Why Join Us?
– Be the owner of two high-impact US fintech products
– Shape the next stage of our US growth strategy
– Work with a fast-moving, entrepreneurial team
– Real responsibility, autonomy, and room to grow
– Opportunities to expand into multi-product and multi-vertical leadership