B2B Product Marketing Manager
£70k plus excellent benefits
Our client is recruiting a B2B Technology focused Product Marketing Manager with exceptional copy writing skills, an individual who can create a roadmap, someone who has launched New Products, and who can deliver product marketing communications. Be part of an exceptional marketing team with a company working in a strong growth marketplace.
Requiring someone who can take the lead and create compelling propositions and drive growth of new solutions build from there technology platform.
Inspire & execute the go-to-market strategy, collaborating on product and feature launches to drive growth.
Communicating the vision and value of products and services; managing product marketing communications both internally and externally.
Work closely with Product Directors and Managers to understand customer needs and ensure alignment.
Utilise marketing channels and technology to inform customer insight – surveys, questionnaires, webinars, polls etc.
Create compelling value propositions and craft dynamic messaging to support this by understanding customer needs.
Build and implement impactful marketing campaigns to deliver tangible commercial results by coordinating with wider marketing disciplines (Content, Brand, PR and Digital).
Create product collateral, sales enablement content, value propositions, datasheets, content, customer case studies and thought leadership.
Understand the competitive landscape-be an expert on our competition and how they are positioned and communicate relevant information to our sales team.
You will already have 5 years plus experience in a product marketing manager role along with strong experience with multichannel campaign strategy, management, and execution. The candidate must have extensive experience in a similar role and launching new products successfully.
This is an opportunity to join a Global Data Brand, create your own team , be at the foreground of providing industry wide initiatives . Please send your cv today
To apply for this job please visit itjobpro.co.uk.